Richard Dyer - "The matter of images" - How we are seen determines how we are treated, how we treat others is based on how we see them, how we see them comes from representation.
Rayner - "Representation" - The process by which media presents the 'Real World'
White (1961) - "Gatekeepers/ing" - The people who are part of the decision making processin the construction of Media texts.
Roland Barthes - "Myth" - Ideologies work through symbolic codes, mythic in the sense of having the appearance of being 'natural' and 'common sense'
No comments:
Post a Comment